The term "rejection rate" applies only to the RO Membrane. It is calculated like this:
100% - (RO TDS/Feedwater TDS)
So in your case, the RO reads 10 ppm, and let's say that your feedwater is 200 ppm.
100% - (10/200)=
100% - (5%)=
95%
Prefilters (all the filters that touch the water before it reaches the RO membranes) don't remove TDS. That's don'e primarily by the RO membrane, and then the DI can be thought of as a polisher - it removes the small bit of dissolved solids that remain after the membrane.
Russ